You won’t believe what we found when we checked all the backlinks of a website!

backlinks are an essential part of any website’s SEO strategy. They are links from other websites that direct traffic to your site. The quality and quantity of backlinks can greatly impact your search engine ranking. It is important to regularly check the backlinks of your website to ensure they are of high quality and relevant to your content. Recently, we decided to investigate the backlinks of a website using a tool called Active Backlink. What we found was truly astonishing!

What is Active backlink?

Active Backlink is a powerful tool that allows you to analyze the backlinks of any website. It provides detailed information about each backlink, including the URL, anchor text, and domain authority. This tool makes it easy to identify spammy or low-quality backlinks that could harm your website’s ranking.

The Shocking Discovery

When we used Active Backlink to check the backlinks of the website in question, we were shocked by what we found. The site had thousands of backlinks from low-quality websites with irrelevant content. Some of the backlinks were from websites that had been penalized by Google for using black hat SEO tactics, such as buying links or using link farms. It was clear that these backlinks were hurting the website’s ranking rather than helping it.

Furthermore, we discovered that many of the backlinks were broken or no longer active. This meant that the website was not receiving any traffic from these links, making them essentially useless. In some cases, the anchor text used in the backlinks was not relevant to the website’s content, which can also negatively impact ranking.

The Impact of Bad Backlinks

Having a large number of bad backlinks can seriously harm your website’s SEO efforts. Google’s algorithms are designed to penalize sites that engage in manipulative link building practices. If your website is found to have a high number of spammy or irrelevant backlinks, it could be demoted in search results or even removed from the index entirely.

Bad backlinks can also affect your website’s credibility and reputation. If users click on a link that leads to a low-quality or irrelevant site, they are likely to quickly navigate away, increasing your bounce rate. This can signal to search engines that your website is not providing valuable or trustworthy content.

How to Deal with Bad Backlinks

If you discover that your website has bad backlinks, it is important to take action to remove or disavow them. This can be a time-consuming process, but it is essential for maintaining your website’s SEO health. You can reach out to the webmasters of the linking sites and request that they remove the backlinks, or you can use Google’s Disavow Tool to tell the search engine not to take those backlinks into account when assessing your site.

It is also important to regularly monitor your website’s backlink profile using tools like Active Backlink to ensure that new spammy or irrelevant backlinks are not harming your ranking.


Checking the backlinks of a website can reveal valuable insights into its SEO health. By using tools like Active Backlink, you can identify and remove bad backlinks that are harming your website’s ranking. Regularly monitoring your backlink profile is essential for ensuring that your website remains in good standing with search engines.


1. How often should I check my website’s backlinks?

It is recommended to check your website’s backlinks at least once a month to ensure that no spammy or irrelevant backlinks are harming your ranking.

2. Can bad backlinks be harmful to my website?

Yes, bad backlinks can harm your website’s ranking and credibility. It is important to regularly monitor and remove or disavow them.

3. Is Active Backlink the only tool for checking backlinks?

No, there are many tools available for checking backlinks, but Active Backlink is known for its comprehensive analysis and user-friendly interface.

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