You’ll never believe how no follow links can skyrocket your SEO rankings!

When it comes to increasing your website’s SEO rankings, one of the most effective strategies is utilizing backlinks. Backlinks are links from one website to another, and they serve as a signal to search engines that your content is valuable and trustworthy. However, not all backlinks are created equal. While many people focus on gaining do follow links, no follow links can also play a crucial role in boosting your SEO rankings.

What are No Follow Links?

No follow links are hyperlinks that contain a special HTML tag that tells search engines not to follow the link. This means that when search engine crawlers come across a no follow link, they do not pass on any link equity or “juice” to the linked website. In other words, no follow links do not directly impact the linked website’s search engine rankings.

Why are No Follow Links Important for SEO?

While no follow links may not directly impact a website’s search engine rankings, they still play a crucial role in an effective SEO strategy. Here are three reasons why no follow links are important:

  1. Referral Traffic: Even though search engines do not pass on link equity from no follow links, they can still drive valuable referral traffic to your website. When users click on a no follow link on another website, they are directed to your site, increasing your website’s visibility and potentially leading to conversions.
  2. Natural Link Profile: Having a mix of both do follow and no follow links in your backlink profile can make your link profile look more natural to search engines. A natural link profile is an important ranking factor, as it indicates that your website is being linked to organically by a variety of sources.
  3. Brand Building: No follow links from reputable websites can still help build brand awareness and credibility. When high-quality websites link to your content, even with a no follow link, it can boost your website’s authority and reputation in your industry.

How to Get No Follow Links

Now that you understand the importance of no follow links for SEO, you may be wondering how to acquire them. Here are some strategies to help you get more no follow links:

  1. Guest Blogging: Writing guest posts for other websites is a great way to earn both do follow and no follow links. Many websites allow guest bloggers to include a link back to their own site, even if it is a no follow link.
  2. Social Media: Sharing your content on social media platforms can lead to no follow links when other users share your content on their own websites or blogs.
  3. Active Backlink: Using a tool like Active Backlink can help you monitor your website’s backlink profile and identify opportunities to acquire more no follow links from reputable sources.


While do follow links are often seen as the holy grail of SEO, no follow links should not be overlooked. By incorporating a mix of both types of links into your backlink profile, you can improve your website’s visibility, credibility, and overall SEO rankings. Remember, it’s not just about the quantity of links, but the quality and diversity of your backlink profile that can truly skyrocket your SEO rankings.


1. Are no follow links important for SEO?

Yes, no follow links are important for SEO for reasons such as generating referral traffic, creating a natural link profile, and building brand awareness.

2. How can I acquire more no follow links?

You can acquire more no follow links through strategies such as guest blogging, social media sharing, and using tools like Active Backlink to monitor and build your backlink profile.

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