Why it is Important to Get Backlinks
A useful optimisation plan must include these, onsite SEO, social media and backlinks. This article will focus on getting backlinks and how they can be used to rank your site on Google and other SERP.
Important to Get Backlinks
Backlinks provide two main vital benefits for your website: first, they help to improve your search engine rankings, and secondly, they provide additional clicks and visits to your website from external sources. So it is necessary to get backlinks.
Backlinks work as votes that tell search engines that the link provided must lead to something of value and interest. A backlink is a way for other people to say they like what you have to offer. If you write an article that I felt would benefit my website readers, I might decide to link to your website. If other webmasters read your article and also link to it, you will soon have multiple sites all relating to the same page on your website. If this happened again and again from different websites, it would indicate to the search engines that the linked-to page on your website must contain something that many other sites consider it to be high value.
The more backlinks in your website, the more your website will appear to be in the eyes of the search engines. However, it is not only the quantity of the links that is important but also the quality of the backlinks. One Backlink from a well-respected source can often be more valuable than many from poorly respected sources.
Getting Backlinks is considered in terms of search engine optimisation; however, they also have another significant benefit and the relevance of which it can be underestimated. It is best to create various backlinks from various sources which are linking directly to your site. And then you have much more chance of being noticed by search engines.
Quality Factors that Influence to Get the Backlinks?
It is as simple as that. However, the search engines with their ability to sniff out this sort of behaviour, there are few factors to consider when creating new links to your website. But all the backlinks you add should be from high-quality websites and be varied in their source and link location. It is also crucial that your backlinks look natural in their origin, anchor text, link location and frequency they are added.
Get the Backlinks on Authority or Ranking Sites
It would be best if you are targeting for backlinks from high authority sites. These are much difficult to come across, especially if you have a brand new site. After all, why would an accessible and authoritative website link to your website? But as long as the site you are linking back from has more authoritative than yours, you will benefit from their quality. The authority of a website is calculated by assessing its Page Rank (PR) and domain age. Any site with a higher PR and domain age than you will be a suitable candidate for a backlink. However, if a website has PR 1 and you get Backlink from a website with a PR 3, you will benefit. Still, over time your PR will hopefully increase rendering backlinks from those websites very less active. Therefore, the more the PR, the older domain age, and the more authoritative the site are, the better. Get backlinks from high quality sites to rank better.
Get Backlinks with Anchor text.
The text you use in your link is known as the anchor text. It is to create and add backlinks within a webpage without changing the content. When a search engine comes across a backlink, it reads the anchor text. If you use an SEO related keywords within your anchor text, it will inform the search engines of the subject the link is similar. It would be best if you use keyword-rich anchor text which is relevant to the target of the Backlink or the keyword you are willing to improve your rankings. If I would create a backlink for this article, then my anchor text might be ‘get backlinks’ or ‘get quality backlinks’. These terms are relevant to the article written on this page.
When backlinks start to appear in written web content anchor texts were used like ‘click here’ or web address displaying a raw URL. These are used as ‘call to action’ to make it clear to readers that links added in words. But as users have become familiar with links in the text, this call to action is not required. Most people recognise a link when they see one, and not necessary to use anchor text as ‘click here’. The only time this will be necessary if you are directing someone to a webpage about the term ‘click here’. Otherwise, it would be best if you used keyword-rich anchor text because it is more relevant to the search engines. It is highly recommended to get backlinks with anchor texts.
Final Thoughts to Get Backlinks
Backlinks are links from external sources which directed to your website. They are essential for search engine rankings as they act as a vote and indicate value. Also, backlinks will broaden your reach and accessibility, exposing your website to a much wider audience. It would help if you always targeted to add backlinks from a range of high authority websites within your theme or niche. And also ensure that you use keyword-rich anchor text where ever possible.
Active Backlink’s link building service comes with permanent backlinks, links from high DR sites and having contextual links. With many more features and advantages, Active Backlink offers backlink services at a very reasonable rate. Not sure how backlinks will improve your keyword ranking on SERP? Get backlinks and start ranking higher on the Search Engine Result Page.